Created in collaboration with Momentum for UPS, Showcase Atlanta was designed to introduce audiences to the city through the small businesses that shape its character and connect its communities.
Captured through the perspective of local guide Renee Montgomery, former WNBA champion, Atlanta icon, and one of the city’s biggest advocates, the series combined quick profiles with a visually driven, social-first approach to spotlight local business owners and everyday moments.
Produced during the World Cup season that brought added attention to Atlanta, the work focused on local stories — highlighting the people and places that make the city feel distinctly Atlanta.
And to further lean into the local energy of Atlanta, we were excited to bring together an exceptional Atlanta-based production crew. This gave the whole shoot great energy in front of and behind the lens and gave the whole project an extra layer of hometown pride.
