Hometeam was tapped by western wear brand, Tecovas, to create a 360 social campaign for the launch of their new boot line in collaboration with country music star, Thomas Rhett.

Locations
Nashville, TN

Tecovas X Thomas Rhett

Full-service, end-to-end production.

Hometeam joined Tecovas as a full-service end-to-end production partner, providing video content as well as lifestyle and product photography. The creative vision was lead by our Director Erica Silverman, with on-the-ground production handled by our Nashville production team, and our post-production team turned that hard work into a beautiful finished product.

This was a real end-to-end project for us, and the results can be seen headlining their website, featured on their Instagram, in their extended interview with Thomas, and in the awesome set of short films below.

The project was also featured in Esquire and in People Magazine with some cool extra photos!

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Photography

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Behind the scenes

Tecovas-x-Thomas-Rhett-2023

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The home team that brought this project to life:

Credits

Credits

Lagan Sebert   -   Supervising Producer

Jen Brown   -   Senior Producer

Sandra Sampayo   -   Entertainment Development Exec.

Erica Silverman   -   Director

Harper Smith   -   Photographer

Erin Moon   -   Photo Producer

Joel Alexander   -   Harper's Digitech

David Johnson   -   Photo Assistant

Diego Cacho   -   DP

Jonathan Medina   -   AC

Maria Valetta   -   DIT/2nd AC

John Spencer   -   Gaffer

Tyler Manuel   -   Grip

Weston Heflin   -   Product Photographer

Keisha Martin   -   Product Photo Assistant

Jameson Herndon   -   Sound Mixer

Skyler Strand   -   PA

Heather Proctor   -   PA

Skyler Strand   -   PA

Laurel Higman   -   Art PA

Jess Berrios   -   HMU

Brie Beckham   -   HMU

Ali Ryan   -   Lauren's HMU

Courtney Geree   -   Wardrobe Stylist

Sarah Jameson   -   Wardrobe Assistant

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