Android and Google set out to launch a cultural campaign with Paris Hilton that couldn’t live in a single format — it needed to move across film, social, and in-person activation moments as one connected story.

Locations
San Francisco, CA
Los Angeles, CA
Filmmakers
Anne Paas
Sophie Bruza
Harper Smith
George Neinhuis
Categories
No items found.

Sliving With Android

A Multi-Channel Story for Android’s Cultural Launch Moment Featuring Paris Hilton

For Android and Google’s latest campaign, featuring Paris Hilton, the goal wasn’t to tell a single story, but to build a connected narrative across a range of formats and brand channels.

Produced between Los Angeles and San Diego, Hometeam brought the campaign to life through a longform hero film, social teasers, still photography, and live event coverage. 

Across both locations, with a predominantly female-led crew on set, the team worked across production, creative, and post to deliver the campaign as one connected system.

At the center was longform storytelling, creating space for conversation, personality, and a deeper look at the Android experience. Around it, short-form content helped extend those moments across platforms and formats.

Working across production, social, and post, the campaign became more than a launch, building a connected content ecosystem designed to continue beyond a single release.

Behind the scenes

Credits

San Francisco Crew:

Director - Anne Paas

1st Assistant Director - Adam Stern

Line Producer - Cassidy Gill

Production Manager - Kadeema Kasim

Production Assistant - J’Tier Favors

Production Assistant - Julia Li

Production Assistant - Miles Brown

Director of Photography - Sophie Bruza

1st Camera Assistant - Elani Ferri

2nd Camera Assistant - Jessica Le

2nd Camera Assistant - Danny Tran

DIT - Jordan Livingston

VTR - Rick Ewald

VTR - Delaney Brumme

Camera Operator - Roy Wanguhu

Camera Operator / Steadicam - Aaron Leong

Teleprompter - Erin Rockmore

Still Photographer - Harper Smith

Photo Producer - Erin Moon

Digitech - Stephanie Meyers

Light Designer - Ash Alexander

Light Assistant - Karen Santos

Gaffer - Siraj Fowler

Key Grip - Jessica Schlegel

Best Boy Electric - Sultan Thomas

G&E Swing - Avia Thomas

Sound Mixer - Myriam Boisselle

Boom Operator - Rachel Ziegler

Hair & Makeup - Jazmine Kaleo

Hair & Makeup Assistant - Carla Grace

Wardrobe Stylist - Jihyun Kim

Wardrobe Assistant - JayVonna Corley

Production Designer - William Bostwick

Los Angeles Crew:

Director - Anne Paas

Co-Director / DP (Android Auto) - George Nienhuis

1st Assistant Director - John Cano

2nd Assistant Director - Jay Kendall

Line Producer - Cassidy Gill

Production Manager - Sydney Wolstein

Production Coordinator - Alex Domenici

Production Assistant - Raphiael Walton

Production Assistant (Art) - Bobby Guevara

Production Assistant (Art) - Adrian Tolgrave

Production Assistant - Will Navarro

Production Assistant - Nestor Tapia

Production Assistant - Samantha Little

Production Assistant - Cheyanne Sandifer

Production Assistant - Olivia Cook

Director of Photography - Sophie Bruza

Camera Operator / Steadicam - Edie Sooz

Camera Operator B Unit - Chris Oeurn

1st Camera Assistant - Natalie Izquierdo

1st Camera Assistant B Unit - Darrell Nash

2nd Camera Assistant - Alex Myers

DIT - Grant Boutiette

Digitech - Kell Lorenz

Teleprompter - Corey Strelitz

VTR - Steve Homeyer

Hyphenate - Alex Fox

Still Photographer - Harper Smith

Photo Producer - Erin Moon

1st Photo Assistant - Ash Alexander

2nd Photo Assistant - Scarlett Fulbright

Gaffer A Unit - Zach Bartlett

Key Grip A Unit - Samantha Boesch

BB Grip A Unit - Kaleigh Schoen

Key Grip B Unit - Hayden Miller

Gaffer B Unit - Jay Carry

BB Grip - Nick Zajic

Best Boy Grip - Alex Spadoni

Production Designer - Brittany Ingram

Set Dresser / Props - Karen Rich

Set Dresser - Mackenzie MacMahon

Leadman - Jon Hirsch

Car Prep - Orion Alvarado

Sound Mixer - Monty Buckles

Boom Operator - Estefania Pulido

Wardrobe Stylist - Sophie Moore

Wardrobe Assistant - Rachael Davis

Hair & Makeup - Cassandra Corley

Editor (Android Auto) - Nick Rua 

Editor (Longform) - Jared Bordeaux

Editor (Promo) - Karl Amdal

Previous Project